Avatar Builder

Use Avatar Builder when a stock avatar doesn't fit what you need—a specific look, a mascot, or a stylized character instead of a realistic presenter. Build it once, then reuse it across as many videos as you like.

📌
Note:
Avatar Builder can be disabled via organization settings and workspace settings by disabling the Custom Avatars & voices feature setting in the General section of their respective settings.
This will disable the creation of any custom avatars in the organization/workspace, including Personal Avatars—not just the Avatar Builder.

Create an avatar

To build an avatar:

Go to the Avatars page.
Select + Create Avatar.
Launch Avatar Builder, then choose a Starter Library option, or select Build your own at the bottom-right to start from scratch:
Pick a style from the Styles panel (see available styles).
Refine the avatar using the panel controls, the prompt box, or both.
Specify how many options to generate, then select the arrow button to generate.
Review the generated options and select the one you want.
To save your avatar, click Save at the top right, edit the avatar's name and select a Voice for it, then select Save:
Once saved, your avatar behaves like other customizable avatars and appears in your avatar library—filter to My avatars to find it.

📌
Note:
Generating avatars takes 2 to 3 minutes.

Past generations from the same session are kept in a scrollable rail, so you can flip back through earlier attempts before deciding. You can also select any past attempt, then click the pencil icon in the bottom-right of the preview to reuse and tweak your prompt, or try it out with different styling options from the panel controls:

📌
Note:
Customizing non-human or stylized avatars may not always follow the avatar's own style. For example, placing a cartoonish avatar in a realistic space should make the space cartoonish too, but the opposite result may occur.

Header actions

Randomize: Randomize all of the current panel settings at once.
Reset: Reset all panel settings back to their defaults.

Panel controls

Panel sections you can expand to refine the avatar:

Section	Options
Styles	Realistic, Painter 2D, Soft 3D, Glossy 3D, Collage, Comics, Slow cinema, Flat geometric, Cool film, Risograph, Cozy 3D, Gouache, Illustrated, Painterly, Charcoal, Anime, Vintage Film, Black & White, Claymation
Gender	Female, Male
Age	Adult, Middle aged, Senior
Vibe	Professional, Friendly, Energetic, Calm, Serious, Playful, Confident, Warm, Dramatic
Camera	Standard, Fisheye, Wide angle, Telephoto, Shallow DoF, Tilt shift, Dutch angle, Action cam
Framing	Wide, Waist up, Chest up, Headshot
Pose	Standing, Seated, 3/4 Turn, Leaning, Arms crossed
Position	Center, Left, Right
Expression	Neutral, Soft smile, Warm smile, Broad smile, Grin, Knowing smile, Serious, Intense
Lighting	Natural, Soft studio, Golden hour, Hard rim, Neon, Low key, High key, Dramatic

Prompt box

Type a description of the avatar you want, instead of or alongside using the panel controls.

Select Suggest a description (the sparkling pencil icon) or press Tab to have Avatar Builder generate a description for you, based on your current panel settings.
Use the Number of assets selector to choose how many avatar options to generate at once (defaults to 2).

Create a video with your avatar

Select Create video from a saved avatar to open Assistant. Describe the video you want, and Assistant generates it—including B-roll and motion—in the style of that avatar.
Or, click Save to add a name and voice for the avatar, save it to your avatar library, and use it directly in the editor, like any other avatar.